W!E Blog

Creative problem-solving is crucial in complex, contradictory, or unfamiliar situations. It enables the development of innovative solutions when analytical approaches fail. Companies should therefore foster the creativity of their employees through training in order to adapt to the increasing challenges in a constantly changing world.

Finding creativity doesn't happen through random associations. Rather, targeted measures are necessary, such as the use of triggers, the formation of diverse teams, flexible room design, and the breaking down of problems. In this way, entrenched thought patterns can be broken and original ideas generated.

Through the analysis of thousands of innovations, six success patterns for idea generation were identified: Subtraction, Task Unification, Multiplication, Division, Attribute Dependency Change, and Unifying. The application of these patterns enables companies to systematically generate promising innovation projects that are original and feasible.

A start-up in the Ruhr area was supported during its scaling phase with organizational guidance. They succeeded in establishing professional software development, introducing agile processes, and building a strong development team.

"Market of Skills" teambuilding workshop promotes team cohesion and strengthens the foundation of trust for collaboration. Participants create profiles with personal characteristics and skills and present them in a "marketplace." Listeners comment with color-coded notes and add to the profile. The workshop promotes mutual understanding, bonding, and the willingness to engage with others.

Scrum 3.0 represents innovative product development that focuses on customer centricity and teamwork. It enables late decisions, thereby promoting team diversification and the realization of its potential. Scrum 3.0 offers an initial framework for an agile mindset at the team level and helps companies overcome the "Innovator's Dilemma" and foster disruptive innovations.