W!E Blog

Constructivism influences our perception of the world, so we can only imagine what we already know. This complicates organizational development, which is about teaching people new behaviors. Instead of preaching, one should create experiences that convey psychological safety and help people broaden their perceptions.

Effective pitching requires a clear focus, determined by the audience's perspective. Content should concentrate on a core message and be structured according to the pyramid principle. Scientifically sound techniques such as simplicity, credibility, and storytelling help to convey content effectively. Careful content preparation and a focus on the audience contribute to pitching success.